Banca de QUALIFICAÇÃO: LUCAS RICARDO DA SILVA CONCEICAO

Uma banca de QUALIFICAÇÃO de MESTRADO foi cadastrada pelo programa.
STUDENT : LUCAS RICARDO DA SILVA CONCEICAO
DATE: 14/04/2025
TIME: 14:00
LOCAL: Plataforma Teams
TITLE:

ANALYSIS OF ESG CONTROVERSIES IN BRAZIL: ACCOUNTING METRICS, CONTEXTS AND METHODOLOGICAL APPROACHES

KEY WORDS:

ESG Controversies, Content Analysis, Corporate Practices, Brazil.

PAGES: 24
BIG AREA: Ciências Sociais Aplicadas
AREA: Administração
SUBÁREA: Ciências Contábeis
SUMMARY:

This dissertation project aims to explore accounting metrics and methodological approaches applicable to the assessment of Environmental, Social, and Governance (ESG) controversies and the effectiveness of corporate responses within the Brazilian context. The general objective is to analyze how contextual and sectoral variables influence the management and impact of these controversies. Among the specific objectives, key aspects include examining the influence of gender diversity on corporate practices and the relationship between the characteristics of ESG controversies and their media coverage. This study adopts a mixed-methods approach, combining Bardin’s content analysis methods with statistical analyses to enable a detailed interpretation of the collected data. The theoretical framework is based on established methodologies in academic literature, aiming to contribute to the understanding of ESG dynamics in Brazil and provide practical insights for managers in their strategic decision-making. The expected outcomes seek to enrich both academic discussions and corporate practices in addressing the challenges associated with ESG controversies.

COMMITTEE MEMBERS:
Externo à Instituição - HANS MICHAEL VAN BELLEN - UFSC
Interna - 1451168 - DUCINELI REGIS BOTELHO
Interno - 1450485 - JOMAR MIRANDA RODRIGUES
Interno - 1999345 - JOSE ALVES DANTAS